Recent Publications

The following are recently published research articles and books focusing on Consumer Culture Theory topics.

If you have articles or books to add to this page, please submit them here. Updates will be made to the website periodically.




Taste, Consumption and Markets: An Interdisciplinary Volume (forthcoming) eds. Zeynep Arsel and Jonathan Bean, Routledge, NY

Drummond, Kent, Susan Aronstein and Terri Rittenburg, The Road to Wicked: The Marketing and Consumption of Oz from L. Frank Baum to Broadway (New York: Palgrave MacMillan, 2018).

Rossolatos, George (2018). Interdiscursive Readings in Cultural Consumer Research. Newcastle upon Tyne: Cambridge Scholars Publishing.



Journal of Marketing


Humphreys, A. & Carpenter, G. S. (2018). “Status Games: Market Driving through Social Influence in the US Wine Industry,” Journal of Marketing, Vol. 82, No. 5, pp. 141-159.


Dion, D., & Borraz, S. (2017). “Managing status: how luxury brands shape class subjectivities in the service encounter,” Journal of Marketing, 81(5), 67-85.


Journal of Consumer Research


Hoffman, Donna L., and Thomas P. Novak. “Consumer and object experience in the internet of things: An assemblage theory approach,” Journal of Consumer Research 44.6 (2017): 1178-1204.

Humphreys, Ashlee, and Rebecca Jen-Hui Wang. “Automated text analysis for consumer research,” Journal of Consumer Research 44.6 (2017): 1274-1306.

Brunk, Katja H., Markus Giesler, and Benjamin J. Hartmann. “Creating a Consumable Past: How Memory Making Shapes Marketization,” Journal of Consumer Research 44.6 (2017): 1325-1342.

Price, Linda L., Robin A. Coulter, Yuliya Strizhakova, and Ainslie E. Schultz. “The Fresh Start Mindset: Transforming Consumers’ Lives,” Journal of Consumer Research 45, 1 (2017): 21-48.

Thompson, Craig J., Paul Henry, and Fleura Bardhi (2018), “Theorizing Reactive Reflexivity: Lifestyle Displacement and Discordant Performances of Taste,” Journal of Consumer Research, October, 45 (3), 571-594.

Veresiu, Ela, and Markus Giesler. “Beyond Acculturation: Multiculturalism and the Institutional Shaping of an Ethnic Consumer Subject,Journal of Consumer Research, 45(3),  553–570,

Weijo, Henri A.; Diane M. Martin & Eric J. Arnould (2018) “Consumer Movements and Collective Creativity: The Case of Restaurant Day,” Journal of Consumer Research,  45, 2, 251–74.


Kozinets, Robert, Anthony Patterson, and Rachel Ashman. “Networks of desire: How technology increases our passion to consume,” Journal of Consumer Research 43.5 (2016): 659-682.

Seregina, Anastasia and Henri A. Weijo “Play at Any Cost: How Cosplayers Produce and Sustain Their Ludic Communal Consumption Experiences,” Journal of Consumer Research, Volume 44, Issue 1, 1 June 2017, 139–159,

Marcoux, Jean-Sébastien. “Souvenirs to Forget,” Journal of Consumer Research 43.6 (2017): 950-969.

Maciel, Andre F., and Melanie Wallendorf. “Taste engineering: An extended consumer model of cultural competence constitution,” Journal of Consumer Research 43.5 (2017): 726-746.

Scott, Rebecca, Julien Cayla, and Bernard Cova. “Selling pain to the saturated self,” Journal of Consumer Research 44.1 (2017): 22-43.

Phipps, Marcus, and Julie L. Ozanne. “Routines disrupted: Reestablishing security through practice alignment,” Journal of Consumer Research 44.2 (2017): 361-380.

Weinberger, Michelle F., Jane R. Zavisca, and Jennifer M. Silva. “Consuming for an imagined future: Middle-class consumer lifestyle and exploratory experiences in the transition to adulthood,” Journal of Consumer Research 44.2 (2017): 332-360.

Crockett, David. “Paths to respectability: Consumption and stigma management in the contemporary black middle class,” Journal of Consumer Research 44.3 (2017): 554-581.

Bardhi, Fleura, and Giana M. Eckhardt. “Liquid consumption,” Journal of Consumer Research 44.3 (2017): 582-597.

Arsel, Zeynep. “Asking questions with reflexive focus: A tutorial on designing and conducting interviews,” Journal of Consumer Research 44.4 (2017): 939-948.


Journal of Business Research


Ashman, R., Patterson, A. and Brown, S. (2018) “Don’t Forget to Like, Share and Subscribe: Digital Autopreneurs in a Neoliberal World,” Journal of Business Research.

Mardon, R., Molesworth, M. and Grigore, G. 2018. “YouTube beauty gurus and the emotional labour of tribal entrepreneurship,” Journal of Business Research.

Nguyen, Nhat Nguyen, Nil Özçaglar-Toulouse, and Dannie Kjeldgaard. “Toward an understanding of young consumers’ daily consumption practices in post-Doi Moi Vietnam,” Journal of Business Research 86 (2018): 490-500.

Weijo, Henri, Jonathan Bean & Jukka Rintamäki (2017)Brand community coping,” Journal of Business Research, 94, January, 128-136


Ourahmoune, N. (2017). “Embodied transformations and food restrictions: The case of medicalized obesity,” Journal of Business Research, 75, 192-201.


Marketing Theory


Mardon, R. and Belk, R. 2018. “Materialising digital collecting: An extended view of digital materiality,” Marketing Theory.

Castilhos, Rodrigo and Pierre-Yann Dolbec (2018), “Conceptualizing Spatial Types: Characteristics, Transitions, and Research Avenues,” Marketing Theory, 18 (2), 154-168.

Cronin, James and Sheila Malone. “Lifeway Alibis: The biographical bases for unruly bricolage.” Marketing Theory (2018).

Cronin, James and Hayley Cocker. “Managing collective effervescence: ‘Zomsumption’ and postemotional fandom.” Marketing Theory (2018).


Castilhos, Rodrigo, Pierre-Yann Dolbec and Ela Veresiu (2017), “Introducing a Spatial Perspective to Analyze Market Dynamics,” Marketing Theory, 17 (1), 9-29.

Cocker, Hayley L., and James Cronin. “Charismatic authority and the YouTuber: Unpacking the new cults of personality.” Marketing Theory 17.4 (2017): 455-472.

Cronin, James, and Gillian Hopkinson. “Bodysnatching in the marketplace: Market-focused health activism and compelling narratives of dys-appearance.” Marketing Theory (2017).

Kjeldgaard, Dannie, et al. “Consumers’ collective action in market system dynamics: A case of beer.” Marketing Theory17.1 (2017): 51-70.

Roux, D., Guillard, V. and Blanchet, V. (2017), “Of counter-spaces of provisioning: Reframing the sidewalk as a parasite heterotopia, Marketing Theory,” 18 (2), 218-233.


Journal of Services Marketing


Beudaert, A., Gorge, H., and Herbert, M. (2017), “An exploration of servicescape’s exclusion and coping strategies of consumers with “hidden” auditory disorders,” Journal of Services Marketing, 31 (4/5), 326-338.


Journal of Consumer Culture


Thompson, Craig J. and Ankita Kumar, “Beyond Consumer Responsibilization: Slow Food’s Actually Existing Neoliberalism” Journal of Consumer Culture,” forthcoming.

Fuschillo, Gregorio. “Fans, Fandoms, or Fanaticism?Journal of Consumer Culture, forthcoming.

Ulusoy, Emre, and Fuat A. Fırat. “Toward a theory of subcultural mosaic: Fragmentation into and within subcultures.Journal of Consumer Culture, 18.1 (2018): 21-42.


Zhang, Weiwei (2017) “No Cultural Revolution?: Continuity and Change in Consumption Patterns in Contemporary China.” Journal of Consumer Culture, 17 (3): 639-658.


European Journal of Marketing


Daskalopoulou, Athanasia and Alexandros Skandalis (2018) “Consumption field driven entrepreneurship (CFDE) How does membership in the indie music field shape individuals’ entrepreneurial journey,” European Journal of Marketing.


Kjeldgaard, Dannie, and Matthias Bode. “Broadening the brandfest: play and ludic agency.” European Journal of Marketing, 51.1 (2017): 23-43.


Consumption, Markets, Culture


Ulusoy, Emre, and Sharon Schembri. “Subculture as learning context: subcultural music consumption as language, channel and journey.” Consumption Markets & Culture 21.3 (2018): 239-254.

Steinfield, L, C Coleman, L Tuncay Zayer, N Ourahmoune, W Hein (Forthcoming), “Power logics of consumers’ gendered (in) justices: reading reproductive health interventions through the Transformative Gender Justice Framework,” Consumption, Markets and Culture, Forthcoming.

Sredl, Katherine C. “Gendered market subjectivity: autonomy, privilege, and emotional subjectivity in normalizing post-socialist neoliberal ideology.” Consumption Markets & Culture (2017): 1-22.

Zanette, Maria Carolina and Daiane Scaraboto (2018) “From the corset to Spanx: shapewear as a marketplace icon,” Consumption Markets & Culture.

Rojas, Pilar; Flavia Cardoso, Daiane Scaraboto and Luciana Gil (2018). “Motherhood in Migration: Schools as Acculturation Agents,” Consumption, Markets, and Culture.

Rose, Alexander S. “The lurker in the object: A Lovecraftian writing of consumer culture.” Consumption Markets & Culture (2018): 1-18.

Zhang, Weiwei (2018) “Consumption, Taste, and the Economic Transition in Modern China.” Consumption Markets & Culture.


Albinsson, Pia A., B. Yasanthi Perera, and G. David Shows (2017). “Pursuing Fitness: How Dialectic Goal Striving and Intersubjectivity Influence Consumer Outcomes,” Consumption, Markets & Culture, 20 (1), 35-38

Guillard, V. (2017), “Understanding the process of the disposition of a loved one’s possessions using a theoretical framework of grief,” Consumption Markets & Culture, 20 (5), 477-496.

Odou, Ph., Roberts, G., and Roux, D. (2017), “Co-producing cyber protest: Mesomobilization in the digital age,” Consumption, Markets and Culture, 21 (1), 42-64.


Journal of Marketing Management


Kozinets, Robert, Daiane Scaraboto, and Marie-Agnes Parmentier (2018). “Evolving Netnography: How Brand Auto-netnography, a Netnographic Sensibility, and More-than-human Netnography Can Transform your Research,” Journal of Marketing Management, 34 (3-4), 231-242.


Journal of Macromarketing


Benmecheddal, A., Gorge, H. and Özçağlar-Toulouse, N. (2017), “Rethinking alternative markets in the context of economic crisis and austerity in Greece,” Journal of Macromarketing, 37 (2), 193-205.

Sredl, Katherine C., Clifford J. Shultz, and Ružica Brečić. “The Arizona Market: a Marketing Systems Perspective on Pre-and Post-War Developments in Bosnia, with Implications for Sustainable Peace and Prosperity.” Journal of Macromarketing, 37.3 (2017): 300-316.

Scaraboto, Daiane and Bernardo Figueiredo (2017). “Holy Mary Goes ’Round: Using Object Circulation to Promote Hybrid Value Regimes in Alternative Economies”. Journal of Macromarketing, 37 (2), 180-192.


International Journal of Marketing Semiotics


Rossolatos, George (2018). “On the spectral ideology of cultural globalization as social hauntology,” International Journal of Marketing Semiotics Vol. VI, pp. 52-72.


Journal of Arts and the Market


Rossolatos, George (2017). “What’s in a thang? Dancing to brand image with Miley Cyrus’s multimodal dance spectacle,” Arts and the Market 7 (1), 101-130.


Journal of the Association for Consumer Research


Henkel, Alexander P., Johannes Boegershausen, Robert Ciuchita, and Gaby Odekerken-Schroeder (2017), “Storm After the Quiet: How Marketplace Interactions Shape Consumer Resources in Collective Goal Pursuits,” Journal of the Association for Consumer Research, 2 (1), 26-47.


Martineu, Eric and Zeynep Arsel (2017) “Managing Communities of Co-Creation around Consumer Engagement Styles,” Journal of the Association for Consumer Research, 2(2), 179-195.


Journal of Consumer Affairs


Soster, Robin L., Kelly L. Tian, Alexander S. Rose, and Randall L. Rose. “Consuming to be Good: Therapeutic Ideology and Transracial Adoptive Mothers.” Journal of Consumer Affairs.


Journal of Nonprofit & Public Sector Marketing


Alexander S. Rose, Randall L. Rose & Cait Lamberton (2018) “How Economic Tropes Affect Attitudes Toward Social Welfare Policies,” Journal of Nonprofit & Public Sector Marketing.


Journal of Place Branding & Public Diplomacy


Rossolatos, George (2018). “Post-place branding as nomadic experiencing.” Journal of Place Branding & Public Diplomacy 14 (4), pp. 1-20.




Blanchet, V. (2018), “Performing market categories through visual inscriptions: the case of ethical fashion,” Organization, 25, 3, 374-400.


Hietanen, J. and Rokka J. (2017), “Companion for the videography ‘Monstrous Organizing—The Dubstep Electronic Music Scene,” Organization, 25 (3), 320-334.


Qualitative Market Research: An International Journal


Rossolatos, George (2018). “Consumed by the Real: A conceptual framework of abjective consumption and its freaky vicissitudes”. Qualitative Market Research: An International Journal 21(1), 39-62.


Gopaldas, Ahir; Eileen Fischer, and Daiane Scaraboto (2017). “Why Papers Are Rejected and How to Get Yours Accepted: Advice on the Construction of Interpretive Consumer Research Articles”. Qualitative Market Research, 20 (1), 60-67.


Recherche et Applications Marketing


Bellion, A. and Robert-Demontrond, Ph. (2018), “The role of imaginaries in the construction of an innovative market: A market-oriented ethnography of the nanotechnology market,” Recherche et Applications en Marketing, 33 (2), 27-49.

Cléret, B., Dehling, A., Leroy, J., Rokka, J., Sohier, A. and Herbert, M. (2018), “The videographic approach in marketing research: Which methodological protocol?,” Recherche et Applications en Marketing, 33 (3), 90-127.

Ndione, L.-C. and Rémy, E. (2018),”Combining images and words in order to understand the cultural meaning of practices: What photo-elicitation reveals,” Recherche et Applications en Marketing, 33 (3), 61-84.

Rokka, J. and Hietanen, J. (2018), “On positioning videography as a tool for theorizing,” Recherche et Applications en Marketing, 33 (3), 106-121.


Blanchet, V.  (2017), “We make markets ». The role of the ethical fashion show in the categorization of the ethical fashion,” Recherche et Applications en Marketing, 32 (2), 26-45.

Gicquel, Y. (2017), “Government of practices and market topographies: Consumption and the challenge of (ab)normality,” Recherche et Applications en Marketing, 32, (1), 61-82.

Herbert, M. and Collin-Lachaud, I. (2017), “Collaborative practices and consumerist habitus: An analysis of the transformative mechanisms of collaborative consumption,” Recherche et Applications en Marketing, 32, (1), 40-60.

Nabec, L. (2017), “Improving dietary behaviour with nutrition labelling: Towards a research agenda that serves consumer well-being,” Recherche et Applications en Marketing, 32, (2), 71-97.

Ndione, L.-C., Rémy, E. and Bah, T. (2017), “Ethnicity, consumption and return visits to the home country: The case of the Senegalese venants,” Recherche et Applications en Marketing, 32 (4),  53-71.

Robert-Demontrond, P., Beaudouin, V. and Dabadie, I. (2017), “Diverse, conflicting and complementary worldviews: An anthropological investigation of consumption in CSA,” Recherche et Applications en Marketing, 32 (4), 32-52.



Rossolatos, George (2017). “Toy stories: On the disciplinary regime of vibration”. Semiotica, 218 (Sep), 145-164.

Sign Systems Studies


Rossolatos, George (2018). “Impossibly good looks: A pragma-ontological approach to unearthing the latent rhetorical structure of anti-aging advertising discourse”. Sign Systems Studies 46 (2), 1-40.

Social Semiotics


Rossolatos, George (2018). “A sociosemiotic approach to consumer engagement in user generated advertising”. Social Semiotics 28 (4), 555-589.

Rossolatos, George (2018). “Brand image re-revisited: A semiotic note on brand iconicity and brand symbols”. Social Semiotics 28 (3), 412-428.